1. What is “Rich Snippet”?
  2. Why it’s important to have Schema on your website?
  3. What is “All in One Schema Pro”? How much is the cost of using it?

Sources:

https://schema.org/docs/schemas.html

https://wpschema.com/article-schema/

Rich Snippets is the term used to describe structured data markup that site operators include in their HTML. It allows search engines to analyze information contained on web pages.

Schema.org (or Schema) is a semantic vocabulary of tags (or micro data) that you can add to your HTML to improve the way search engines read and represent your page in SERPs. The schemas are a set of ‘types’, each associated with a set of properties. The types are arranged in a hierarchy. The core vocabulary currently consists of 598 Types, 862 Properties, and 114 Enumeration values.

A search engine results page (SERP) is the list of results that a search engine returns in response to a specific word or phrase query. Web designers and site owners use search engine optimization (SEO) methods to make their sites and pages appear at or near the top of a SERP.

It’s important to use schemas to make your content searchable and reach your target audience more efficiently and better than your competition.

Schema Pro is the tool that automates the process of markup. Annual installation fee for individual user is $79, lifetime $249.

More information about Schema Pro

Schema Pro is an advanced schema markup plugin that automates the process of adding schema markup on multiple pages with just a few clicks. Schema Pro uses JSON-LD markup, which is the latest technology recommended by Google. With it, you can kick those front-end content boxes to the curb and get rich snippets without displaying any new human-readable content on your site.

Schema Markup Automation

Schema Pro automates the process of adding schema markup on your website. Just configure your markup one time and you can easily apply it to hundreds or thousands of pages.

Complete Schema Implementation

Schema Pro gives you the full benefits of schema markup with both organization level and content type schemas. Implement organization level markup site-wide and content type on specific pages.

Advanced Targeting Rules

Schema Pro lets you use pinpoint inclusion/exclusion rules to apply different schema content types on both a post type or individual post level.

Custom Field Support

Schema Pro comes with all the necessary fields for each content type, as well as support for your own custom fields. It lets you map existing custom fields or create new ones to suit your needs.

Accuracy and Testing

Schema Pro lets you implement accurate markup and analyse your schema implementation instantly so you can rest assured that you’ve implemented it right.

Compatibility with Yoast SEO, ACF, PODS

Schema Pro is compatible with popular third-party plugins. It can inherit the settings from Yoast SEO and fetch custom fields that you’ve created using the ACF or PODS plugins.

Example of RICH SNIPPETS FOR Article & Pages

Structured markups for a news, blog or an article page can enhance the appearance in search results. If you are a blogger, or an author who contributes news and articles, you can use the article schema markup to add additional information and create a better snippet that gives a clear picture of what your article is all about.

Required Properties:

  • Type of the Article
  • Article URL
  • Headline
  • Featured Image
  • Publisher Name
  • Publisher Logo
  • Published Date
  • Modified Date
  • Author Name

Configure in 3 Easy Steps

Step 1: Select Article as your Schema type.

Step 2: Set enable on rules by selecting posts you wish to use this schema for. You can select multiple pages and posts you wish to add the markup to. Schema Pro also allows you to add exclusion rules for certain pages and posts.

Step 3: Complete the setup and make sure you check the mapped fields, add necessary schema information on individual posts and pages and test the schema.

Schema Pro maps the schema fields with global and meta options, custom URLs, etc. It is recommended that you check the mapped fields after completing the setup.

Publish your Schema Markup!